
Duncan Syme
Founder and Director  -  Data Strategy Consulting Ltd
Data Mining for Insights Gold – turning “What” into “Why”
There is much more to a good report than simply top line finances.
Most systems give you an array of different reports that, in most cases, tell you “What” has happened to your revenue, but if only you had concrete evidence of “Why” your revenue has changed – it can be transformational to your business.
Learn how to get from the “What” to the “Why”, so you truly understand your business performance.